The Use of Mobile App Exceeds Web Usage and The Potential Impact : Companies

This post is a follow up of The Use of Mobile App Exceeds Web Usage and The Potential Impact.

Please read up on The Use of Mobile App Exceeds Web Usage and The Potential Impact : Developers before proceeding with this article.

Before getting into details, for such shift in global scale would definitely impact thousands of companies, and society and therefore there will be a lot of variables to account for. Within this post, more so than the details or broad range of topics, I would like to briefly discuss a few main subjects. Namely, human resource, and capitals.

Human Resource

There is a great deal of demand, and not enough supply when it comes to hiring software developers nowadays. It is very simple. More consumers are starting to spend time, and money into softwares through mobile platforms, many companies are making millions, if not billions, off the new trend. Therefore, companies need more developers to ship out their product faster and better.

With this rapidly increasing demand for software developers, some of the companies starting to have problems with keeping their employees and attracting new ones. For instance, Google increased their employees' salary by 10% to keep their employee transferring to other companies.

Also, many companies are starting to adapt a new form of application processes. Before, it was mostly done through University Transcript. Now, to find a developer with desired talent, some companies would broaden their view of their potential employee by looking into their Github, Google Code, extra projects, etc account.

Capital

There are tons of a new software startups going online every day. How do these companies are able to start? Some would cut down their expense to minimum and dig into their savings until they start to make money. Some get funded from other companies or get selected as a incubator. As for the funded companies, some of these companies(very few) get ridiculous amount of funding in millions of dollar scale. This happens because they have seen companies like Facebook, Google, or Microsoft multiplying their capital in relatively short time. Now, with the smart phones opening up a new form of market, many companies are expecting this new market to be as explosive as the previous generation's computing/internet market. Thus, more money is being invested into the companies that are trying to come up with a new product for smart phones. Why? It's very simple really. More people started to use smart phones, therefore bigger market, and therefore more potential of making big bucks.